Last post for FDOM20- Summary of WordPress Assignment.

If there is anything I need or want to improve, it would be engagement. I learned a lot from this assignment that I will translate to my own website that I plan to build. I will work a lot harder to promote that site across all platforms.

I could have promoted the content I have now and future content better by showing them across all platforms like Instagram and Facebook. I only promoted this page via Twitter, which I have been inactive on for years, because of this, engagement was unsurprisingly low.

My best experience from this project was reaching out to Josh Katz, a New York based street photographer that I have been following for years now. It was nice to gain some perspective from him and get a chance to share my appreciation of his work.

As I said before, this experience is invaluable when it comes to building my official website that I plan to fully promote outside and inside of school. I am re-familiarized with wordpress and html/css. These skills are going to be utilized countless times.

HTML and coding are going to play a huge role in my ability to maintain a high-level job or internship in digital innovation, these skills give me that much more of a leg up not only in my own photography development but in a more professional sense as well.

WordPress Site Stats:

I want to preface by saying I do not post a screenshot of my site stats because I had zero engagement. So as far as my questions for Site Stats, it was fairly unsurprising. As i said. I only promoted this page via Twitter, which I have not used in many years. Although, I would like to talk about my Instagram and stats I have seen from my work posted there. My best week saw 8000+ impressions. I would like to link some posts of mine that were well received on my other social media pages.

Photography and Covid-19. The do’s and don’ts.

I have done my fair share of photography during this pandemic and lockdown. I see this as an opportunity for important photo-journalism, but it must be done responsibly. For one, I am within 6-feet of no one when I photograph, almost always using far-distance lenses to accommodate this task. That being said, I wanted to list a few do’s and don’t I’ve learned to use.

DO- Wear a mask AND gloves. This makes everyone else feel safe around you.

DO- Wear nice clothing. This might seem like a weird one, but I have always received far better reception from strangers and businesses when shooting in the field. Most people will understand that your intentions for taking pictures are pure if you look the part.

DO- Respect people’s consent. Know when it is appropriate to take a photo and when it isn’t. IF you want to capture an intimate situation, then ASK! If you approach people with a friendly face and a reasonable request, many are inclined to pose!

DO- Ask permission. Sometimes it isn’t possible to ask for consent, and from what I have seen from professionals, the best you can do is try to limit those encounters. REMEMBER: taking photos in a public street or area that allows for photography use is legal and does not require consent from those people who are subjected to that photography within reasonable understanding that they are being photographed. What does this mean? You can’t sit in bushes and secretly photograph cute girls at the park. But if a girl is walking adjacent to a bench in front of you at the park, you are more than welcome to include her in your photo, consent or not. THIS BEING SAID: you should still always ask for consent to those people when the opportunity arises, this will eliminate most awkward and frustrating encounters, and is the ethically right thing to do.

DON’T: take pictures through peoples windows, on their balconies, or in there cars without their consent. This may seem harmless, but is the quickest way to push past a strangers comfort zone. Although these spaces might be viewable to the public, they are private. And in context, consent should be asked for.

DON’T: Ignorantly Tresspass. I’m going to use this one with a grain of salt. I think that many views people are interested in seeing are ones you arent supposed to get to. Or ones that are private for most. That being said, if you see an area that is not yours, try your hardest to locate a property manager of some kind and ASK PERMISSION. Once again, this is a harmless ask, and most times it is greeted with a kind response, especially if you take heed of this situation and show them your work!

Here are some photos I’ve taken relevant to this crisis:

A DART driver sanitizes his radio during transit.
A DART Police officer gives a look at the camera while stopping downtown.
Me and Dillon had a conversation while about 300ft from one another. Hope you’re doing well buddy!

Lastly, I wanted to link a video from the legendary Josh Katz on how he’s been capturing rooftop culture in Brooklyn during this pandemic. –

My Photo-Journey.

This is a self-analytical evaluation of my photography so far. I want to get a sense of where I am and where I am headed, and the steps I will take to get there through a critical self-evaluation.

I have been taking photography seriously since December of 2018. Since then I have made an effort to travel across the country on several different occasions and expose myself to a variety of new friends and activities to open the door to what I wanted to photograph. Now jump to early and mid-2019 and at this point I have photographed engagements, boxing matches, classic-cars, and plenty of friends and family. Going into 2020 I have joined multiple media-teams including KTSW multi-media and ventured into other videography and photography gigs including bars and concerts. Now, I have focused heavily on my editing abilities while taking pictures of architecture and plenty of beautiful faces.

As far as my ability to find photography/videography assignments, I have been quite happy with myself. My hardest criticism comes down to my photos themselves. At times I feel like I am too ambitious and have not yet mastered the basics of color adjustment and lighting elements to jump towards more creative tasks. This has been a struggle, as I always want to push myself. So studying editing techniques, tricks, and skills that are relevant to my level of shooting are essential.

Lastly, I want to say thank you to all the amazing people I have met during this journey and all the people I am yet to meet. I am always shocked to be welcomed in by businesses and strangers to shoot photo’s. I have a special place in my heart for every person who has been on the other end of this lens these past few years. So here is to every oak tree, butterfly, crested-goose, smiling face, classic car, silver guitar, jumbo-jet, basketball net, and everything else I might photograph in-between. This camera keeps me sane, keeps me connected, and keeps me emotionally and physically invested in this amazing world around us.

Here are some of my favorite shots from this year-

Rylan Mueller shot March 2020 in Wimberly, Texas.
Rylan Mueller on Jade’s Bridge.
Building shot in Downtown Dallas.
Emptiness captured in Dallas.
Kaylee Lowery shot at the Fabrication Yard. March 2020
Another shot of Kaylee at the Fabrication Yard.
Kaylee Lowery and Cayce Copeland in Dallas, Texas.
Graffiti artist “SPAZ” shot at the Fabrication Yard in March 2020.

I will leave you with this. If you are trying to get better at editing in any adobe programs please check out PixImperfect on Youtube. He is one of the most helpful editing tutors out there, and I would be a little editing-simpleton if not for his shared wisdom. Here is a link to his page! – https://www.youtube.com/channel/UCMrvLMUITAImCHMOhX88PYQ

Photographer Review! Josh Katz

I have chosen to review and shout-out one of my favorite creators in the photography game right now. Josh Katz runs a YouTube channel and has amassed over 340K subscribers and 90K Instagram followers. Josh is known for innovative lifestyle photography and creative walkthroughs and explanations of his shoots. I cannot begin to explain the countless tips and tricks Josh’s content has taught me over the years and I hope he does the same for you.

Please feel free to visit Josh’s Youtube Channel here: https://www.youtube.com/user/enminem

You can also find Josh and his collection of incredible photos on his Instagram here: https://www.instagram.com/joshkatz/

Josh explains Street Photography for beginners!
One of my favorite posts from Josh’s Instagram

Lifestyle/Outdoor Portrait Photography

  • Continuing with the previous post dealing with studio photography, I will continue to discuss the main concepts of lighting, posing, editing opportunity, and experimentation. This time, of course, evaluating these methods when used in the context of lifestyle portraits.

1. Lifestyle/Outdoor Lighting

  • First and foremost, mastering outdoor photography is a dealer’s choice. You can be as sophisticated or as modest as your gear will allow. If given the choice, I encourage you to experiment and get used to working with flash, diffusers, and reflectors. These will help you take advantage of the sunlight you do have, without having to rely solely on it. Take a look at the video below to become a master of these materials and begin to understand where and how you can make outdoor portraits happen.

2. Lifestyle/Outdoor Posing

  • Posing in an essential part of outdoor photography because you are not limited to the 4 walls of a studio! Feel free to get creative and once again lean on mood-boards and posing references to dominate any given area.
  • Texture, texture, and more texture. You have so many options to appeal to so many emotions when working with the elements. A rainy day, a busy street, a candy store, neon signs, pools, flowers, brick walls, you name it and it can easily be Incorporated into your portraits.
  • With all these options it can be easy to get off track and lose cohesiveness within a particular portrait set. Its important to maintain a central understanding while using all these components!

3. Editing Opportunities

  • Without overstating what was said about editing in studio portraits, a lot of the same can be said for lifestyles. An important note to keep in mind outside, however, is the expanded opportunities for editing. For instance, being able to understand what can be taken away from an image, added to an image, or changed in an image outside is important for making the most out of the environment. Lets say you really wish you had a yellow wall to throw behind your model, but instead you pass a dingy blue wall with a few signs on it instead. Remember, these signs can potentially be edited away, and the color of the wall changed and resurfaced to blue if you wanted to do so! Of course, some of this thinking might come as your editing abilities grow, but the possibilities remain endless.

4. Experimentation

  • Just like with all things photography, creativity is the name of the game. Think of ways you can use your model with your environment in a fun and new way. Or practice creative photos you find online, these will always help you begin to shape your own eye for creativity, and help foster your own understanding of a portrait-capable environment.
  • Never ever leave props off the table, especially when outdoors. Remember, you are often in a larger space with plenty of resources. Buy an arrangement of flowers or pick some for your model, have them drink a popular soda or use an umbrella. These and countless other methods are small ways to turn a small shoot into a huge moment.
  • Below are some of my own photos in which I feel I demonstrated an understanding of my environment.
Kathleen Marlett shot near the San Marcos River in San Marcos, Texas. 2020
Josie Jakala shot near San Marcos Square in San Marcos, Texas. 2020
  • In the first photo, you can see I placed my model on a dock between two boards to create a natural boarder within the boards. Not only does this offer great composition, but the texture of the planks plays a role in the image as well. In the second photo, we picked up a bottle of coke to compliment the simplicity of the outfit. Her original shirt was pink, and has been edited to white to work better with the chosen prop.

Studio Portrait Photography-

In the next two posts I will discuss the various techniques used during studio-portrait and lifestyle-portrait photography. These styles will be broken down into categories of lighting, scenery/posing, editing opportunities, and experimentation! These four categories can be taken advantage of in several different ways to create the cohesive attitude you are trying to achieve.

1. Studio Lighting

  • This is the complete and utter essence of studio photography. You can use as much or as little light to create an array of different lighting patterns. If you are not familiar with general lighting patterns, watch the video below for a quick refresher! This video fully explains the five main key light patterns used in portrait studio photography. Begin to familiarize yourself with key/or main lights and secondary lighting sources!
  • Studio photography is going to take plenty of experimentation and effort. Studying various lighting setups and techniques will be paramount in saving both your time and reputation in the studio. A quick and easy transition from one setup to another will ensure a smooth studio-shoot on the photographers end.

2. Studio Posing

  • The most important thing to remember about posing is that it is directly influenced by lighting! SO, if you are not familiar with where your lights are set and what part of the face is going to be illuminated or not is essential before mastering the art of posing your model. I urge you to watch the video below and listen to what the photographer does to capture each look and how she works with a newer model to create great looks using her natural look and features.
  • In my early experience, I have worked with a lot of novice models as well, so it is essential to work with your model to understand what poses they will be willing to work at and try and achieve. Mood boards and pose references are encouraged! I myself try to work with the model as much as possible to shoot naturally and loosen up before moving toward my core goal of the shoot. If I ever enter a space where we run out of potential poses the model feels comfortable or capable of, it can be a life-saver to look through some references you might want to try. Boosting confidence throughout the shoot is part of your job, if the model feels comfortable, the poses will follow.

3. Editing Opportunities

  • As much as you are a photographer, you are an editor. A key focus for me during my shoot is understanding how my editing will work to achieve the look I am going for, and how I can accompany my lighting and models to work towards that goal in a way that is cohesive with editing. This is important when understanding where you are focusing, whether using Ai, Servio, Manual, and where and how your lighting may effect global and local dodging and burning, etc…

4. Experimentation

  • Shooting in studio will take time and creativity. The more heavily you experiment, the more you will like your results. Once lighting is something you are comfortable with, you can move your experimentation towards your model and environment. Get weird with your poses, go wild with hair and makeup, put glitter and spray paint on your backdrops and introduce props! Below are some photos I have taken in studio where I feel a leap on experimentation had taken place and was quite successful!
  • My studio images-
Miranda Burks shot at Sabinal Photo Lab and Studio in San Marcos, Texas. 2020
Miranda Burks shot at Sabinal Photo Lab and Studio in San Marcos, Texas. 2020

  • In the first photo, I introduced a prop knife during the end of our shoot, allowing to shoot some very fierce portraits and wrap the shoot up with some laughs. In the second photo, I took advantage of this model’s very flowing dark hair and had her lay on the ground, then concentrated her eyes and had her slightly close them to deliver a serious and beautiful result.

Finding your shot –

“Photography is knowing where to stand” – Ansel Adams

In this post, I want to discuss the technicalities as well as the practicalities of finding your shot. This mission of “finding the shot” boils down to one simple rule that photographers have followed since the beginning of the craft: knowing where to stand.

As easy and self-explanatory as it might sound, there are an abundance of tools and tricks I use everyday to better understand and “find” my shot. These are broken down into two categories: Context and Light.

CONTEXT:

Sounds simple enough, doesn’t it? Context should be your highest motivator when going to shoot photography. Personally, it is one of the first things I think about before even picking up the camera.

So what do I mean by context? And how can you use it to your advantage when shooting? Well, when shooting free-lance, it’s important to understand the conditions in which you will be shooting to ensure you bring the right equipment and shoot for the respective vibe. What do I mean by this? I mean that if I am preparing to shoot a portrait, I want to be made aware of all information that can make it easier for me to centralize a feeling I want to convey through my shot. For instance, if I am shooting a dark-haired model, dressed in all black, shooting behind a cemetery, this gives me ample information to identify what methods I want to use to shoot. These contextual clues are used throughout the shoot to ensure your spectrum of photo’s retains a central consciousness. Of course, the shooting/lighting/equipment methods you are going to use are going to vary extremely from shoot to shoot given one thing: Context.

One important thing to remember is that Context is NOT Composition. Context is the understanding of who/what/when/why details of what your image is for. Composition is the actual constructive formation of your photo, what it includes, and where those things are in the photo.

Light:

Light, light, and more light. This is a photographers weapon of choice. Light is what we can use to convey every single type of feeling imaginable, and is used in harmony with context to ensure your vision is made a reality. Light that you will frequently use is going to be broken down to natural and manufactured light. Keeping your context in mind, you will use one or the other, or a combination of both to achieve the look you want. Experimentation is a key part of learning just what light can do for your photos, so be sure to go out and practice! To teach you more about just how light works I have attached this very useful three minute video!- https://www.youtube.com/watch?v=EJWNQv01VtI

Using the three rules of this video to understand just how light works, you can begin to test these methods through natural and manufactured light.

Here is an example of a quick and easy way that I used context and light to deliver a message through my photo.

The above photo was taken for a series highlighting the different plants and trees that can be found in downtown Los Angeles. The context of the portfolio was to create an uplifting feeling of discovering beautiful scenery in a place crowded by traffic and buildings. Given this context, I shot the above tree with plenty of building and infrastructure in the background, but the essential piece of the photo is of course, the tree. I used the natural light of the sunset in the background to further illuminate that feeling of nature and beauty. Given this example, one can imagine how the same light in the photo can be used to deliver different messages. Context and Light are our tools for writing this message.

About Me –

Welcome to my photography blog! My name is Jaron Cass and I have been doing photography and videography for about three years. What started as a hobby has quickly grown into a relentless passion. I am currently studying Mass Communications at Texas State University in San Marcos, Texas. Other interests of mine include travelling, fitness and literature.

Photography is something that has allowed me to step out of my comfort zone and recognize something that I have no experience with. I have been photographing for years now and the learning process is never-ending. Because of this cycle of challenges and obstacles, I feel like I will never be where I want to be in the field. Because of this, I am free to make mistakes and create at my own pace. The process has taught me a lot about myself and continues to be a growing passion of mine.

In this blog I plan to show you a little bit of myself and my individual interests, but also share tricks and tips I have learned along the never-ending journey of learning the best way of when, where, and how to take your photos. I will share photos of my own and explain my methodical approach. We will also learn a little bit together as I explore night and under-water photography as well as learn more about drone videography!

The audience of this blog can vary from the most novice of photographers to even the most advanced. Most of the obstacles and challenges we will focus on in the blog are faced by creators of any level. If taking photos isn’t your thing, I believe people will still take interest in my galleries and photos I plan to post!

My current shooting equipment is as follows:

Canon EOS Rebel T7i – DJI Ronin S Camera Stabilizer – Parrot ANAFI Drone 4K

To keep up with my personal-life and lifestyle photography, check out my instagram! https://www.instagram.com/jaronccass/

Design a site like this with WordPress.com
Get started